Build products from existing ideas, and develop new ideas based on industry experience, contact with customers and prospects.
-Marketing communications.
-Define product release requirements
-Marketing communications to define the go-to-market strategy
-Help Web Designers and developers understand the product positioning, key benefits, and target customer.
-Managing the entire product line life cycle from strategic planning to tactical activities -Specifying market requirements for products
-conduct market research
-Driving a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning.
-Developing and implementing a company-wide go-to-market plan.
-Analyze potential partner relationships for the product.
-Software marketing/product management.
-Knowledgeable in technology.