Hello,
I've working in the video making world for some time now. I've worked in a lot of different projects, for a lot of different products / purposes. They all have one thing in common:
They need to connvey a message to the viewer. I personally believe that every video has story telling involved in it, and there are a couple of factors that might be the difference from a simple skppable video, to a massive hearth touching and actually interesting video. The goal is to speak in the language of your audience.
That said, please do not hesitate contacting me, I'm really excited about this project and I certainly will be glad to discuss further details.
Note: Most of the things that I've done go for youtube, so that's a plus.