CRM/CLTV Marketing manager for a new Luxury wellness brand
£18-36 GBP / год.
Amazing opportunity to join a new luxury wellness brand as our CRM/CLTV manager.
We are looking for a true self starter. You must be highly motivated, inquisitive and a good problem solver. The role would suit someone with a background in luxury e-tailing responsible for:
• Defining and owning our customer journey
• Owning all communications and interactions with customers
• Devise and implement the US/EU/Middle East CRM strategy to drive engagement, retention and CLTV
• Building email campaigns using campaign tools, including data selection, with continuous evaluation and optimisation
• Creating customer contact lifecycles for key markets and segments
• Setting up email automation programmes
• Working closely with the business founders, collaborating whenever possible
• Developing and measuring key KPIs
You will have:
• Strong CRM/email marketing experience
• Experience using email automation tools
• Excellent analytical skills and a data-driven mind set
• Experience writing compelling copy
• Ideally international experience
• Good academics or equivalent work experience
ID Проекту: #16518283