Abhishek T.

⭐️ Digital Marketer and Programmatic Buyer with over 5 Years of Experience working for Agencies, and Brands from India, Europe, the United States and Australia ⭐️ ⭐️ Experience Managing $700K+ In Ad spending per Month ⭐️ ⭐️ Brand and Performance Marketing via Programmatic DSPs (DV360, theTradeDesk, adForm, Roku) and Google Ads, YouTube Ads⭐️ ⭐️ Google Marketing Platform, DV360, CM360, GA360⭐️ I have managed total ad spends of over $30 Million while working with clients across Travel, Insurance, Entertainment, Healthcare, Meal Kit, Consumer Goods, Finance, Education, Banking, Investment, Construction, Gambling, Automotive, Gaming, FMCG etc. • Strategised and Planned Programmatic Campaigns via DV360 with an annual budget of 8+ USD Mn, running Open auctions via Display and YouTube and Programmatic Deals • Delivered impact at a broader level that clients value and created 10+ Case Studies with Google Marketing Platform, Amazon Advertising and Samsung Ads. • Led Client engagement for Key Accounts, pitched DV360 innovations, presented campaign strategy and results to key stakeholders and Googlers • Led a team of account specialists, mentored new joiners and conducted knowledge-sharing sessions to talk about DV360 innovations, assisted the sales team in sales enablement and pitching media strategies to the clients • Setup of Display, Video, Native, App Install, YouTube Campaigns and Programmatic Deals in DV360 for multiple markets and executed brand awareness, consideration and conversion campaigns • Setup of Display, Demand Gen, Performance Max, and YouTube Campaigns in Google Ads for the US and Australian Market to drive conversions • Measured the impact of the campaign with the help of a Brand Lift Survey, Brand-o-meter, Pre vs Post Campaign Analysis, A/B Testing, Ads Data Hub, Google Analytics, Google Search Trends and communicated actionable insights to the client Don’t hesitate to inbox me with any questions. I’m ready to reply and looking forward to assisting you with your project! Cheers, Abhishek