Cosmaceutical Start Up - Social Media

Hi, I'm Dinos one of the cofounders of Sociolus, a social media agency in London. We work with our clients helping them to establish a brand, and create a strong online presence, in a cost-effective way. Our approach is to: - perform a review of where the brand currently stands in terms of branding, website, seo, online presence and social. - understand how the market operates - we do this based on our competitor analytics platform, which identifies what works out there ( top topics, posts, influencers, hashtags, etc) - come up with a marketing strategy that takes the above into consideration and define an action-plan (considering budget\timeline) Depending on the review, a number of actions could be an input to the marketing strategy ranging in complexity cost, e.g. creative material\designs for new content, or more basic stuff like a new keyword strategy for SEO. Also once we have the report ( takes 5 days after we start) we can define a social media strategy. Normally we focus on the following: - 'feeding the content monster' - ensuring a constant presence through sharing - content insights: what topics are being discussed, what trends, (keywords, day\time) - automated marketing: setting up auto-favourite\follow rules for audience growth - explore other social sites - competitors: who are the people engaging with them I'd propose a budget of £150 to produce the review\report and an initial strategy. Then we could discuss the plan going forward. Thanks, Dinos