Design a Logo

Hello designer I am looking to create a mark for our VISUAL LABEL, a branded content production/low-key fashion label/holistic company that we are branding as Whyld Chyld. As you probably gathered from the description, this is not your run-of-the-mill company, nor is a big corporation - and we want the brand to reflect these details. A little more on that. Our focus is on telling stories that help redefine the boundaries of our existence and reshape our perspectives, that make the world just a little bit better. Accompanied with in store products and clothing that inspire our lives and others to do the same - live our greatest tale. Be it a commercial production need for a brand that is helping the world see her value, product that help woman in India, or clothing with a message that communicates a greater need, we want to advocate and promote these greater angels. Whyld Chyld is a little bit of all the things that make our hearts beat hardest, and we’ve chosen to keep them all together because we think together is better... we realize it’s a bit unconventional, a bit whyld, but it feels right. The choice for the “y” is simple, we make choices every day but the reasons we do them is what makes us feel alive. Our intentional response to what drives us is in that question we began asking out loud since day 1, why. I'm not sure if I want to capitalize on the Y in our branding, but I’m not against it either. So any attempts well done will be welcomed. The purpose of Whyld Chyld lives within these five words: Story, Wild, Shift, Enlightenment, and Love. [login to view URL] is one of the most profound narratives we encounter in our world. It has the power to move hearts, minds, choices, and lives. It’s what inspires us here the most and we want to bring story into the lives of those around us, all we can. [login to view URL] believe that what makes us most unique is our WILD, ehm, WHYLD approach to our lives, work, and methods. We love wildlife, nature, and finding the beauty in everything, especially when we approach life with childlike playfulness. [login to view URL] love being around those who bring a SHIFT into the world, and we ourselves wanna keep our shift together! [login to view URL] we create something we don’t think it’s done until we, ourselves feel the shift. We’re obsessed with doing it in a way that brings ENLIGHTENMENT - the great unlearning. That makes you think, again. And grounds your spirit, to be better, to be everything that you were created to be. [login to view URL] the end of the long, well played day we want grandmother LOVE to be our finale. It’s our guide and we want that to be felt and known - after all, it’s the greatest of these. Onto the look and feel with notes from our CEO: A minimalist approach with a playfulness and a sparkle from the 80's poster child. It's something that is a bit more off the beaten path, so I want your creativity to ooze out of this, but in it’s most simplest form. I want it to stand on it’s own in a timeless sense, possibly a signature if done well. Colors, if any, aren't super clear to me, so if you do chose to use them, awesome! As you know, we love intention so let me know your thoughts in the why. Application: on screen, on small garment tags, and on printed cotton paper/cards, and possibly animated for film.